In online business, a prospect’s email address is every marketer’s most coveted piece of information. But how do you convince them to share it with you? That’s where lead magnets come in. A lead magnet is a valuable offer or resource that you share with a prospect in exchange for their contact information. It could be […]
Category: Business Tips
As a creative entrepreneur, online business professional, or freelancer, you already know how much first impressions matter. It’s why you built an impeccable website – with gripping copy, on-brand designs, glowing testimonials, and compelling CTAs. But what about second impressions? When prospects land on your meticulously designed website and hit the “book a call” button, […]
So you finally quit your boring, dissatisfying, soul-sapping 9-5 job (or you’re just about to). And you’ve been thinking about going out on your own. But you can’t start your own solo business by simply taking a leap of faith into the deep unknown. It’s important to get all the facts, do your research, and […]
Web3 is all the rage at the moment. Everyone’s talking about it, but if you’re looking in from the outside, it can seem incredibly complicated. Web3 is the result of a number of growing trends in technology: increased focus on data and privacy, a desire to remove control from monopolistic tech companies like Facebook (aka […]
Want to know one of the most overlooked places to market your business? It’s your email signature. As a business owner, your email signature is more than just a name and title scribbled at the bottom of your email. In fact, it’s a key opportunity to promote your brand, establish credibility, and build trust with […]
Terrain 